Toby Campbell
Medical Oncology · Madison, WINPI 1700802220
Payments from drug & device makers
What this record shows
This record is dominated by speaking fees: $7,550 of the $11,888 with a category attached, or 63.5%. 4 manufacturers reported payments, led by Novocure Inc. at 47.5% of the total.
Across 13 payments — averaging $914.47 each. Meals, travel, consulting and speaking fees, gifts and royalties reported by drug and device makers.
- Novocure Inc.$6K
- Genentech USA, Inc.$3K
- E.r. Squibb & Sons, L.L.C.$3K
- Novocure GmbH$200
Across 33 payments — averaging $19,061 each. Payments tied to a research study. These frequently flow through the physician to a hospital or research institution rather than to the physician personally.
- Merck$349K
- Mirati Therapeutics, Inc.$146K
- AbbVie$80K
- Novocure Inc.$54K
What the payments were for
- Consulting fees$3,04026%
- Speaking & faculty fees$7,55064%
- Travel & lodging$1,0129%
- Food & beverage$2862%
General payments by program year
Who reported the general payments
Companies are grouped under their corporate parent — a single manufacturer often files under several CMS reporting entities. Research and ownership payments are counted separately and are not in this table.
| Company | Payments | Total |
|---|---|---|
| Novocure Inc. | 10 | $5,648 |
| Genentech USA, Inc. | 1 | $3,040 |
| E.r. Squibb & Sons, L.L.C. | 1 | $3,000 |
| Novocure GmbH | 1 | $200 |
What the payments were tied to
Products named in the reported payments. Only payments of $100 or more are attributed here — the typical reported payment nationally is a meal worth about $16, and listing those product-by-product would be noise.
- Alecensa$3,040
How this compares
$11,888 in reported general payments places this provider in the 85th percentile of 54 medical oncology providers in Wisconsin.
Medicare billing
What this is not: this is the amount Original Medicare Part B allowed for services this provider billed in 2024. It is not their income. It excludes Medicare Advantage — now more than half of all Medicare enrollment — along with Medicaid and all commercial insurance, and it is gross practice revenue before staff, rent, supplies and malpractice premiums. CMS also suppresses any figure covering ten or fewer patients, so low-volume providers appear smaller than they are.
Most prescribed under Part D
| Drug | Claims | Cost to plans & patients |
|---|---|---|
| TagrissoOsimertinib Mesylate | 72 | $1,182,579 |
| AlecensaAlectinib Hcl | 26 | $385,589 |
| ZykadiaCeritinib | 11 | $92,159 |
| EliquisApixaban | 19 | $13,167 |
| Dexamethasone | 70 | $1,094 |
| Ondansetron Hcl | 71 | $815 |
| Oxycodone Hcl | 54 | $722 |
| Morphine Sulfate ErMorphine Sulfate | 26 | $689 |
| Morphine Sulfate | 20 | $674 |
| Prochlorperazine Maleate | 43 | $493 |
| Hydrocortisone | 14 | $348 |
| Potassium Chloride | 17 | $298 |
| Levothyroxine Sodium | 50 | $247 |
| Escitalopram Oxalate | 15 | $178 |
| Olanzapine | 22 | $163 |
Paid to pharmacies, not to this prescriber.
Companies that both paid and supply prescribed drugs
These companies both reported payments to this provider and make drugs the provider prescribed under Medicare Part D in 2024. For most specialties this overlap is expected — a cardiologist who is paid by a cardiology drugmaker also treats heart disease. It is shown so the reader can see it, not because it implies anything on its own.
| Company | Paid to this provider | Part D cost of their drugs |
|---|---|---|
| Genentech USA, Inc.Alecensa | $3,040 | $385,58926 claims |
Reading this fairly. The Part D column is what drug plans and patients paid pharmacies — this provider received none of it, and it reflects how many patients they treat and what those drugs cost. Against peers, this provider's reported payments sit in the 85th percentile of 54 medical oncology providers in Wisconsin.
Other medical oncology in Madison
- Joshua LangMadison$114K
- Dustin DemingMadison$100K
- Kari WisinskiMadison$43K
- Justine BruceMadison$25K
- Glenn LiuMadison$13K
- Douglas McNeelMadison$7K
- Noelle LoconteMadison$4K
- Anthony SerritellaMadison$2K
- Howard BaileyMadison$553
- George WildingMadison$383
Where these figures come from
- Payments: CMS Open Payments, program years 2019–2025 (publication P06302026_06032026).
- Billing: Medicare Physician & Other Practitioners, data year 2024. Original Medicare Part B only.
- Identity: NPPES NPI Registry, July 2026.