William Burns, MD
Sports Medicine · McKinney, TXNPI 1609870369
Payments from drug & device makers
What this record shows
The money is spread across several categories — food and beverage (49.1%), education and travel and lodging — rather than concentrated in one kind of arrangement. 15 manufacturers reported payments, led by Pylant Medical at 32.2% of the total. 2025 is the largest year on record at $1,734, 3.6 times the $488 reported in 2019.
Across 38 payments — averaging $120.11 each. Meals, travel, consulting and speaking fees, gifts and royalties reported by drug and device makers.
- Pylant Medical$1K
- Arthrex$1K
- Conformis, Inc.$801
- Vericel Corporation$757
- Smith+Nephew$161
- Heron Therapeutics, Inc.$125
- plus $183 from 9 others
What the payments were for
- Travel & lodging$1,12425%
- Food & beverage$2,24049%
- Education$1,20026%
General payments by program year
Who reported the general payments
Companies are grouped under their corporate parent — a single manufacturer often files under several CMS reporting entities. Research and ownership payments are counted separately and are not in this table.
| Company | Payments | Total |
|---|---|---|
| Pylant Medical | 6 | $1,467 |
| Arthrex | 7 | $1,070 |
| Conformis, Inc. | 8 | $801 |
| Vericel Corporation | 5 | $757 |
| Smith+Nephew | 1 | $161 |
| Heron Therapeutics, Inc. | 1 | $125 |
| Stryker | 1 | $39 |
| Orthofix Medical, Inc. | 2 | $32 |
| Pacira Pharmaceuticals Incorporated | 1 | $18 |
| Trice Medical, Inc. | 1 | $17 |
| AbbVie | 1 | $17 |
| Arthrosurface Incorporated | 1 | $16 |
| ERMI LLC | 1 | $16 |
| Rattan And Associates | 1 | $15 |
| Medtronic | 1 | $14 |
What the payments were tied to
Products named in the reported payments. Only payments of $100 or more are attributed here — the typical reported payment nationally is a meal worth about $16, and listing those product-by-product would be noise.
- MACI$757
- Identity Imprint Knee Replacement System$274
- Bone Anchors with Arthroscopic Delivery System$161
- Actera Hip Stem$152
- Identity PS$145
- iTotal PS$134
- Zynrelef$125
- iTotal Identity PS$122
How this compares
$4,564 in reported general payments places this provider in the 65th percentile of 437 sports medicine providers in Texas.
Medicare billing
What this is not: this is the amount Original Medicare Part B allowed for services this provider billed in 2024. It is not their income. It excludes Medicare Advantage — now more than half of all Medicare enrollment — along with Medicaid and all commercial insurance, and it is gross practice revenue before staff, rent, supplies and malpractice premiums. CMS also suppresses any figure covering ten or fewer patients, so low-volume providers appear smaller than they are.
Other sports medicine in McKinney
- Thomas DeberardinoSan Antonio$3.5M
- Robert ScheinbergDallas$2.2M
- Walter LoweHouston$1.4M
- Reed BartzSunnyvale$1.2M
- James GregoryHouston$565K
- John McDonaldAustin$499K
- James McKinleyTyler$305K
- Kelechi OkorohaDallas$297K
- Leon PaulosPearland$289K
- Marc LabbeThe Woodlands$238K
Where these figures come from
- Payments: CMS Open Payments, program years 2019–2025 (publication P06302026_06032026).
- Billing: Medicare Physician & Other Practitioners, data year 2024. Original Medicare Part B only.
- Identity: NPPES NPI Registry, July 2026.