Steven Seidel, MD
Plastic Surgery · Cullman, ALNPI 1265461008
Payments from drug & device makers
What this record shows
Almost everything reported here is food and beverage — 100.0% of the total across 82 separate payments, which is the pattern of a clinician who attends manufacturer presentations rather than one with a consulting arrangement. 14 manufacturers reported payments, led by Merz North America, Inc. at 27.4% of the total. 2025 is the largest year on record at $782, 7.4 times the $106 reported in 2019. That places this record below the midpoint for plastic surgery clinicians in AL, where the typical reported total is $3,366.
Across 82 payments — averaging $28.44 each. Meals, travel, consulting and speaking fees, gifts and royalties reported by drug and device makers.
- Merz North America, Inc.$638
- AbbVie$402
- Mentor Worldwide LLC$398
- Revance Therapeutics, Inc.$248
- TELA Bio, Inc.$133
- Sientra, Inc.$120
- plus $394 from 8 others
Across 1 payment — averaging $250.00 each. Payments tied to a research study. These frequently flow through the physician to a hospital or research institution rather than to the physician personally.
- Sientra, Inc.$250
What the payments were for
- Food & beverage$2,332100%
Most of this is food and beverage — typically meals provided during product presentations at a clinic or hospital. Nationally that is the single largest category of reported payments by count.
General payments by program year
Who reported the general payments
Companies are grouped under their corporate parent — a single manufacturer often files under several CMS reporting entities. Research and ownership payments are counted separately and are not in this table.
| Company | Payments | Total |
|---|---|---|
| Merz North America, Inc. | 16 | $638 |
| AbbVie(2 entities) | 12 | $402 |
| Mentor Worldwide LLC | 21 | $398 |
| Revance Therapeutics, Inc. | 7 | $248 |
| TELA Bio, Inc. | 5 | $133 |
| Sientra, Inc. | 5 | $120 |
| Motiva USA, LLC | 3 | $95 |
| Urgo Medical North America, LLC | 3 | $69 |
| Integra Lifesciences Corporation | 2 | $61 |
| Mimedx Group, Inc. | 2 | $47 |
| Solventum Corporation | 2 | $46 |
| KCI USA, Inc. | 2 | $38 |
| Stryker | 1 | $19 |
| Smith+Nephew | 1 | $18 |
What the payments were tied to
Products named in the reported payments. Only payments of $100 or more are attributed here — the typical reported payment nationally is a meal worth about $16, and listing those product-by-product would be noise.
How this compares
$2,332 in reported general payments places this provider in the 35th percentile of 35 plastic surgery providers in Alabama.
Medicare billing
What this is not: this is the amount Original Medicare Part B allowed for services this provider billed in 2024. It is not their income. It excludes Medicare Advantage — now more than half of all Medicare enrollment — along with Medicaid and all commercial insurance, and it is gross practice revenue before staff, rent, supplies and malpractice premiums. CMS also suppresses any figure covering ten or fewer patients, so low-volume providers appear smaller than they are.
Most prescribed under Part D
| Drug | Claims | Cost to plans & patients |
|---|---|---|
| SsdSilver Sulfadiazine | 12 | $310 |
| Hydrocodone-AcetaminophenHydrocodone/Acetaminophen | 55 | $260 |
| Oxycodone-AcetaminophenOxycodone Hcl/Acetaminophen | 39 | $169 |
| Sulfamethoxazole-TrimethoprimSulfamethoxazole/Trimethoprim | 22 | $91 |
Paid to pharmacies, not to this prescriber.
Other plastic surgery in Cullman
- William StaggersFairhope$183K
- Ryan ReboweMobile$24K
- Analise ThomasVestavia$20K
- Stephen SteinmetzBirmingham$18K
- Alvin CohnVestavia$15K
- Christopher SchafferBirmingham$12K
- Melanie PetroVestavia$10K
- James GunnBirmingham$9K
- Christopher ParkMobile$7K
- Ross BunchTuscaloosa$6K
Where these figures come from
- Payments: CMS Open Payments, program years 2019–2025 (publication P06302026_06032026).
- Billing: Medicare Physician & Other Practitioners, data year 2024. Original Medicare Part B only.
- Identity: NPPES NPI Registry, July 2026.