Saundra Holseth, DO
Sports Medicine · Winter Haven, FLNPI 1043601842
Payments from drug & device makers
Across 74 payments — averaging $22.35 each. Meals, travel, consulting and speaking fees, gifts and royalties reported by drug and device makers.
- Pacira Pharmaceuticals Incorporated$449
- AstraZeneca$211
- Novo Nordisk$157
- Boehringer Ingelheim$156
- Insightec,inc$116
- Johnson & Johnson$97
- plus $467 from 13 others
What the payments were for
- Food & beverage$1,654100%
Most of this is food and beverage — typically meals provided during product presentations at a clinic or hospital. Nationally that is the single largest category of reported payments by count.
General payments by program year
Who reported the general payments
Companies are grouped under their corporate parent — a single manufacturer often files under several CMS reporting entities. Research and ownership payments are counted separately and are not in this table.
| Company | Payments | Total |
|---|---|---|
| Pacira Pharmaceuticals Incorporated | 6 | $449 |
| AstraZeneca | 13 | $211 |
| Novo Nordisk | 10 | $157 |
| Boehringer Ingelheim | 9 | $156 |
| Insightec,inc | 1 | $116 |
| Johnson & Johnson | 6 | $97 |
| Pfizer | 7 | $91 |
| Astellas Pharma US Inc | 4 | $85 |
| GSK | 4 | $65 |
| Lilly USA, LLC | 3 | $53 |
| Bayer | 2 | $39 |
| AbbVie | 2 | $28 |
| Sanofi-aventis U.S. LLC | 1 | $22 |
| Merck | 1 | $19 |
| Amgen | 1 | $13 |
| Dexcom, Inc. | 1 | $13 |
| Pacira Therapeutics, Inc. | 1 | $13 |
| Eisai Inc. | 1 | $12 |
| Abbott | 1 | $12 |
What the payments were tied to
Products named in the reported payments. Only payments of $100 or more are attributed here — the typical reported payment nationally is a meal worth about $16, and listing those product-by-product would be noise.
How this compares
$1,654 in reported general payments places this provider in the 50th percentile of 402 sports medicine providers in Florida.
Medicare billing
What this is not: this is the amount Original Medicare Part B allowed for services this provider billed in 2024. It is not their income. It excludes Medicare Advantage — now more than half of all Medicare enrollment — along with Medicaid and all commercial insurance, and it is gross practice revenue before staff, rent, supplies and malpractice premiums. CMS also suppresses any figure covering ten or fewer patients, so low-volume providers appear smaller than they are.
Most prescribed under Part D
| Drug | Claims | Cost to plans & patients |
|---|---|---|
| JanuviaSitagliptin Phosphate | 22 | $36,104 |
| EliquisApixaban | 31 | $35,420 |
| Trelegy ElliptaFluticasone/Umeclidin/Vilanter | 17 | $19,813 |
| TrulicityDulaglutide | 11 | $15,879 |
| Breo ElliptaFluticasone/Vilanterol | 23 | $11,827 |
| Humulin 70-30Insulin Nph Hum/Reg Insulin Hm | 37 | $7,021 |
| Humulin 70/30 KwikpenInsulin Nph Hum/Reg Insulin Hm | 20 | $6,312 |
| Novolin 70-30 FlexpenInsulin Nph Hum/Reg Insulin Hm | 25 | $5,193 |
| Albuterol Sulfate HfaAlbuterol Sulfate | 161 | $4,270 |
| Atorvastatin Calcium | 324 | $2,716 |
| Gabapentin | 152 | $2,642 |
| Fluticasone-SalmeterolFluticasone Propion/Salmeterol | 26 | $2,518 |
| Novolin 70-30Insulin Nph Hum/Reg Insulin Hm | 18 | $2,413 |
| Lantus SolostarInsulin Glargine,hum.Rec.Anlog | 19 | $2,301 |
| Levothyroxine Sodium | 198 | $2,199 |
Paid to pharmacies, not to this prescriber.
Companies that both paid and supply prescribed drugs
These companies both reported payments to this provider and make drugs the provider prescribed under Medicare Part D in 2024. For most specialties this overlap is expected — a cardiologist who is paid by a cardiology drugmaker also treats heart disease. It is shown so the reader can see it, not because it implies anything on its own.
| Company | Paid to this provider | Part D cost of their drugs |
|---|---|---|
| MerckJanuvia | $19 | $36,10422 claims |
| PfizerEliquis | $91 | $35,42031 claims |
| GSKTrelegy Ellipta, Breo Ellipta | $65 | $31,64040 claims |
| Lilly USA, LLCTrulicity, Humulin 70-30 | $53 | $22,89948 claims |
Reading this fairly. The Part D column is what drug plans and patients paid pharmacies — this provider received none of it, and it reflects how many patients they treat and what those drugs cost. Against peers, this provider's reported payments sit in the 50th percentile of 402 sports medicine providers in Florida.
Other sports medicine in Winter Haven
- Larry PadgettWinter Haven$141K
- Lee KaplanMiami$11.3M
- Patrick SmithNaples$3.7M
- Ryan SimovitchWest Palm Beach$1.1M
- Adam AnzGulf Breeze$960K
- Bruce LevyOrlando$816K
- Gautam YagnikMiami$458K
- Carl DilellaVero Beach$384K
- William CottrellClearwater$378K
- Stanton LongeneckerJacksonville$330K
Where these figures come from
- Payments: CMS Open Payments, program years 2019–2025 (publication P06302026_06032026).
- Billing: Medicare Physician & Other Practitioners, data year 2024. Original Medicare Part B only.
- Identity: NPPES NPI Registry, July 2026.