Richard Sellman, MD
Critical Care Medicine · la Crosse, WINPI 1487837563
Payments from drug & device makers
What this record shows
Almost everything reported here is food and beverage — 100.0% of the total across 3 separate payments, which is the pattern of a clinician who attends manufacturer presentations rather than one with a consulting arrangement. Boehringer Ingelheim accounts for 79.8% of it on its own, with 1 other manufacturer making up the rest. 2022 is the largest year on record at $123, 7.7 times the $16 reported in 2019. That places this record below the midpoint for critical care medicine clinicians in WI, where the typical reported total is $185.
Across 3 payments — averaging $51.20 each. Meals, travel, consulting and speaking fees, gifts and royalties reported by drug and device makers.
- Boehringer Ingelheim$123
- Philips North America LLC$31
Across 225 payments — averaging $9268.80 each. Payments tied to a research study. These frequently flow through the physician to a hospital or research institution rather than to the physician personally.
- Modernatx, Inc.$1.2M
- AstraZeneca$309K
- GSK$209K
- Shionogi Inc$59K
- Mylan Specialty L.p.$55K
- Amphastar Pharmaceuticals, Inc.$53K
- plus $202K from 9 others
What the payments were for
- Food & beverage$154100%
Most of this is food and beverage — typically meals provided during product presentations at a clinic or hospital. Nationally that is the single largest category of reported payments by count.
General payments by program year
Who reported the general payments
Companies are grouped under their corporate parent — a single manufacturer often files under several CMS reporting entities. Research and ownership payments are counted separately and are not in this table.
| Company | Payments | Total |
|---|---|---|
| Boehringer Ingelheim | 1 | $123 |
| Philips North America LLC | 2 | $31 |
What the payments were tied to
Products named in the reported payments. Only payments of $100 or more are attributed here — the typical reported payment nationally is a meal worth about $16, and listing those product-by-product would be noise.
- OFEV$123
How this compares
$154 in reported general payments places this provider in the 45th percentile of 108 critical care medicine providers in Wisconsin.
Medicare billing
What this is not: this is the amount Original Medicare Part B allowed for services this provider billed in 2024. It is not their income. It excludes Medicare Advantage — now more than half of all Medicare enrollment — along with Medicaid and all commercial insurance, and it is gross practice revenue before staff, rent, supplies and malpractice premiums. CMS also suppresses any figure covering ten or fewer patients, so low-volume providers appear smaller than they are.
Other critical care medicine in la Crosse
- Sangita Goella Crosse$7K
- Jennifer RobertsMarshfield$15K
- Mrigank GuptaMilwaukee$10K
- Bijan NezamiSummit$5K
- Abdullah Al TwalMarshfield$5K
- Amit TanejaMilwaukee$5K
- Brian GriffithMadison$4K
- Weston AndrewsBrookfield$4K
- Frank BrodkeyJanesville$4K
- Pierre KoryMilwaukee$4K
Where these figures come from
- Payments: CMS Open Payments, program years 2019–2025 (publication P06302026_06032026).
- Billing: Medicare Physician & Other Practitioners, data year 2024. Original Medicare Part B only.
- Identity: NPPES NPI Registry, July 2026.