RxDoctor Payments Data

Larry Standing, DO

Family Medicine · Cedar Falls, IANPI 1922036276

Payments from drug & device makers

$161in general payments, 2019–2025

Across 10 payments — averaging $16.10 each. Meals, travel, consulting and speaking fees, gifts and royalties reported by drug and device makers.

  • Pfizer$40
  • Lilly USA, LLC$30
  • Astellas Pharma US Inc$26
  • Merck$24
  • Novo Nordisk$16
  • E.r. Squibb & Sons, L.L.C.$14
  • plus $11 from 1 others

What the payments were for

  • Food & beverage$161100%

Most of this is food and beverage — typically meals provided during product presentations at a clinic or hospital. Nationally that is the single largest category of reported payments by count.

General payments by program year

19
20
22
23
24

Who reported the general payments

Companies are grouped under their corporate parent — a single manufacturer often files under several CMS reporting entities. Research and ownership payments are counted separately and are not in this table.

How this compares

$161 in reported general payments places this provider in the 55th percentile of 1,357 family medicine providers in Iowa.

See all family medicine providers in Iowa

Medicare billing

Part B allowed, 2024
$82,645
Medicare patients
398
Services billed
1,326

What this is not: this is the amount Original Medicare Part B allowed for services this provider billed in 2024. It is not their income. It excludes Medicare Advantage — now more than half of all Medicare enrollment — along with Medicaid and all commercial insurance, and it is gross practice revenue before staff, rent, supplies and malpractice premiums. CMS also suppresses any figure covering ten or fewer patients, so low-volume providers appear smaller than they are.

Most prescribed under Part D

DrugClaimsCost to plans & patients
Enbrel SureclickEtanercept13$187,835
EliquisApixaban110$71,029
OzempicSemaglutide31$31,430
JardianceEmpagliflozin27$29,819
MounjaroTirzepatide25$26,060
XareltoRivaroxaban13$21,243
RybelsusSemaglutide20$17,722
JanuviaSitagliptin Phosphate20$16,619
EntrestoSacubitril/Valsartan16$15,868
TrulicityDulaglutide14$14,027
InvokanaCanagliflozin19$12,214
SymbicortBudesonide/Formoterol Fumarate29$6,879
ShingrixVaricella-Zoster Ge/As01b/Pf29$6,283
Rosuvastatin Calcium227$3,989
Gabapentin190$3,738

Paid to pharmacies, not to this prescriber.

Companies that both paid and supply prescribed drugs

These companies both reported payments to this provider and make drugs the provider prescribed under Medicare Part D in 2024. For most specialties this overlap is expected — a cardiologist who is paid by a cardiology drugmaker also treats heart disease. It is shown so the reader can see it, not because it implies anything on its own.

CompanyPaid to this providerPart D cost of their drugs
PfizerEliquis$40$71,029110 claims
Novo NordiskOzempic, Rybelsus$16$49,15351 claims
Lilly USA, LLCMounjaro, Trulicity$30$40,08739 claims
MerckJanuvia$24$16,61920 claims

Reading this fairly. The Part D column is what drug plans and patients paid pharmacies — this provider received none of it, and it reflects how many patients they treat and what those drugs cost. Against peers, this provider's reported payments sit in the 55th percentile of 1,357 family medicine providers in Iowa.

Other family medicine in Cedar Falls

See the full list for Iowa

Where these figures come from

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