Kenneth Price, MD
Ophthalmology · Richmond, VANPI 1194257550
Payments from drug & device makers
Across 335 payments — averaging $41.48 each. Meals, travel, consulting and speaking fees, gifts and royalties reported by drug and device makers.
- Notal Vision, Inc.$10K
- Eyepoint US, Inc.$1K
- Alcon$493
- Regeneron Healthcare Solutions, Inc.$416
- Genentech USA, Inc.$360
- AbbVie$206
- plus $1K from 13 others
What the payments were for
- Consulting fees$90024%
- Food & beverage$2,82576%
Most of this is food and beverage — typically meals provided during product presentations at a clinic or hospital. Nationally that is the single largest category of reported payments by count.
General payments by program year
Who reported the general payments
Companies are grouped under their corporate parent — a single manufacturer often files under several CMS reporting entities. Research and ownership payments are counted separately and are not in this table.
| Company | Payments | Total |
|---|---|---|
| Notal Vision, Inc. | 259 | $10,267 |
| Eyepoint US, Inc. | 2 | $1,023 |
| Alcon | 7 | $493 |
| Regeneron Healthcare Solutions, Inc. | 13 | $416 |
| Genentech USA, Inc. | 8 | $360 |
| AbbVie | 16 | $206 |
| Sight Sciences, Inc. | 2 | $200 |
| Apellis Pharmaceuticals, Inc. | 6 | $198 |
| Astellas Pharma US Inc | 5 | $141 |
| Harrow Eye, LLC | 5 | $123 |
| Rxsight Inc | 2 | $118 |
| Genentech, Inc. | 1 | $102 |
| Alimera Sciences, Inc. | 1 | $85 |
| Bausch & Lomb Americas Inc. | 2 | $45 |
| ANI Pharmaceuticals, Inc. | 2 | $41 |
| Johnson & Johnson Surgical Vision, Inc. | 1 | $22 |
| Thea Pharma Inc. | 1 | $21 |
| Oyster Point Pharma, Inc. | 1 | $19 |
| Tearlab Corp | 1 | $16 |
What the payments were tied to
Products named in the reported payments. Only payments of $100 or more are attributed here — the typical reported payment nationally is a meal worth about $16, and listing those product-by-product would be noise.
How this compares
$13,895 in reported general payments places this provider in the 90th percentile of 509 ophthalmology providers in Virginia.
Medicare billing
What this is not: this is the amount Original Medicare Part B allowed for services this provider billed in 2024. It is not their income. It excludes Medicare Advantage — now more than half of all Medicare enrollment — along with Medicaid and all commercial insurance, and it is gross practice revenue before staff, rent, supplies and malpractice premiums. CMS also suppresses any figure covering ten or fewer patients, so low-volume providers appear smaller than they are.
Most prescribed under Part D
| Drug | Claims | Cost to plans & patients |
|---|---|---|
| Prednisolone Acetate | 201 | $9,319 |
| ProlensaBromfenac Sodium | 17 | $6,099 |
| Difluprednate | 52 | $5,671 |
| Atropine Sulfate | 85 | $2,611 |
| Bromfenac Sodium | 11 | $1,570 |
| Ketorolac Tromethamine | 53 | $1,506 |
| Ofloxacin | 123 | $1,234 |
| Brimonidine Tartrate | 18 | $1,132 |
| Dorzolamide-TimololDorzolamide Hcl/Timolol Maleat | 44 | $658 |
| Diclofenac Sodium | 22 | $310 |
| Latanoprost | 27 | $250 |
| Dorzolamide Hcl | 19 | $235 |
| ErythromycinErythromycin Base | 15 | $146 |
| Timolol Maleate | 11 | $88 |
Paid to pharmacies, not to this prescriber.
Other ophthalmology in Richmond
- Ali TabassianRichmond$2.1M
- Ethnie JonesRichmond$2M
- John O KeefeRichmond$44K
- Byron LaddRichmond$32K
- Thomas JenkinsRichmond$26K
- Ryan DeasyRichmond$19K
- Jessica RandolphRichmond$18K
- David JacobsRichmond$16K
- Nikisha RichardsRichmond$16K
- Tam DangRichmond$9K
Where these figures come from
- Payments: CMS Open Payments, program years 2019–2025 (publication P06302026_06032026).
- Billing: Medicare Physician & Other Practitioners, data year 2024. Original Medicare Part B only.
- Identity: NPPES NPI Registry, July 2026.