Joan Martich
Family Medicine · Orlando, FLNPI 1396728952
Payments from drug & device makers
What this record shows
Almost everything reported here is food and beverage — 99.5% of the total across 322 separate payments, which is the pattern of a clinician who attends manufacturer presentations rather than one with a consulting arrangement. It is spread thinly across 26 manufacturers, the largest accounting for just 14.2% — the pattern of someone who eats at a lot of different presentations. Reporting peaked in 2019 at $3,032 and has fallen 97.0% since, to $90 in 2025. Among family medicine clinicians in FL with any reported payments, this total sits in the top 10% — high for the specialty, which is a reason to read the composition above rather than the number alone.
Across 322 payments — averaging $20.42 each. Meals, travel, consulting and speaking fees, gifts and royalties reported by drug and device makers.
- Lilly USA, LLC$932
- AbbVie$903
- Novo Nordisk$873
- Boehringer Ingelheim$584
- AstraZeneca$514
- Amarin Pharma, Inc.$494
- plus $2K from 20 others
What the payments were for
- Food & beverage$6,54099%
- Education$351%
Most of this is food and beverage — typically meals provided during product presentations at a clinic or hospital. Nationally that is the single largest category of reported payments by count.
General payments by program year
Who reported the general payments
Companies are grouped under their corporate parent — a single manufacturer often files under several CMS reporting entities. Research and ownership payments are counted separately and are not in this table.
| Company | Payments | Total |
|---|---|---|
| Lilly USA, LLC | 56 | $932 |
| AbbVie(2 entities) | 36 | $903 |
| Novo Nordisk | 46 | $873 |
| Boehringer Ingelheim | 29 | $584 |
| AstraZeneca | 27 | $514 |
| Amarin Pharma, Inc. | 15 | $494 |
| Radius Health, Inc. | 14 | $413 |
| Amgen(2 entities) | 10 | $296 |
| Pfizer | 18 | $283 |
| Salix Pharmaceuticals, A Division Of Bausch Health US, LLC | 12 | $233 |
| Takeda Pharmaceuticals U.S.A., Inc. | 11 | $191 |
| GSK | 9 | $144 |
| Genentech USA, Inc. | 5 | $108 |
| Johnson & Johnson | 7 | $105 |
| Kowa Pharmaceuticals America, Inc. | 6 | $92 |
| Esperion Therapeutics, Inc. | 5 | $90 |
| Dexcom, Inc. | 1 | $90 |
| Merck | 5 | $77 |
| Eisai Inc. | 2 | $30 |
| IBSA Pharma Inc. | 2 | $30 |
| Biohaven Pharmaceuticals, Inc. | 1 | $21 |
| Jazz Pharmaceuticals Inc. | 1 | $18 |
| Vistapharm, Inc. | 1 | $16 |
| Bayer | 1 | $13 |
| Arbor Pharmaceuticals, Inc. | 1 | $13 |
| Vivus LLC | 1 | $11 |
What the payments were tied to
Products named in the reported payments. Only payments of $100 or more are attributed here — the typical reported payment nationally is a meal worth about $16, and listing those product-by-product would be noise.
How this compares
$6,575 in reported general payments places this provider in the 90th percentile of 7,282 family medicine providers in Florida.
Other family medicine in Orlando
- Richard LappOrlando$702K
- Asim RahmanOrlando$124K
- Arilda MargjoniOrlando$71K
- Rafael PineroOrlando$61K
- Noah LeeOakland Park$1.2M
- Angela RosselotBelle Isle$977K
- Hal BrownVero Beach$477K
- Lisa EvansBoca Raton$473K
- Giovana Rene CrooksBoca Raton$407K
- Edward BraunSt Petersburg$364K
Where these figures come from
- Payments: CMS Open Payments, program years 2019–2025 (publication P06302026_06032026).
- Identity: NPPES NPI Registry, July 2026.