Jeffrey Croke, MD
Internal Medicine · Palo Alto, CANPI 1588730618
Payments from drug & device makers
Across 267 payments — averaging $19.31 each. Meals, travel, consulting and speaking fees, gifts and royalties reported by drug and device makers.
- Novo Nordisk$1K
- AbbVie$800
- Pfizer$790
- Salix Pharmaceuticals, A Division Of Bausch Health US, LLC$311
- GSK$269
- Lilly USA, LLC$203
- plus $2K from 28 others
What the payments were for
- Food & beverage$5,135100%
- Education$210%
Most of this is food and beverage — typically meals provided during product presentations at a clinic or hospital. Nationally that is the single largest category of reported payments by count.
General payments by program year
Who reported the general payments
Companies are grouped under their corporate parent — a single manufacturer often files under several CMS reporting entities. Research and ownership payments are counted separately and are not in this table.
| Company | Payments | Total |
|---|---|---|
| Novo Nordisk | 65 | $1,013 |
| AbbVie(2 entities) | 39 | $800 |
| Pfizer | 42 | $790 |
| Salix Pharmaceuticals, A Division Of Bausch Health US, LLC | 16 | $311 |
| GSK | 12 | $269 |
| Lilly USA, LLC | 9 | $203 |
| Amgen | 7 | $184 |
| CMP Pharma, Inc. | 8 | $167 |
| Merck | 8 | $155 |
| Teva Pharmaceuticals USA, Inc. | 6 | $155 |
| Esperion Therapeutics, Inc. | 4 | $99 |
| Exact Sciences | 4 | $95 |
| Novartis | 4 | $86 |
| Boehringer Ingelheim | 4 | $79 |
| Sanofi Pasteur Inc. | 3 | $65 |
| Otsuka America Pharmaceutical, Inc. | 3 | $58 |
| AstraZeneca | 3 | $57 |
| Takeda Pharmaceuticals U.S.A., Inc. | 4 | $55 |
| Sunovion Pharmaceuticals Inc. | 4 | $53 |
| Johnson & Johnson | 3 | $51 |
| Idorsia Pharmaceuticals US Inc | 2 | $47 |
| Sumitomo Pharma America, Inc. | 2 | $44 |
| Nabriva Therapeutics, PLC | 2 | $41 |
| Therapeuticsmd, Inc. | 2 | $38 |
| Currax Pharmaceuticals LLC | 2 | $34 |
| Regeneron Healthcare Solutions, Inc. | 1 | $31 |
| Nestle Healthcare Nutrition Inc. | 1 | $30 |
| Hologic Sales And Service, LLC | 1 | $29 |
| Radius Health, Inc. | 1 | $28 |
| Otsuka Pharmaceutical Development & Commercialization, Inc. | 1 | $22 |
| AMAG Pharmaceuticals, Inc. | 1 | $19 |
| Indivior Inc. | 1 | $17 |
| Dova Pharmaceuticals | 1 | $15 |
| Genentech USA, Inc. | 1 | $14 |
How this compares
$5,156 in reported general payments places this provider in the 90th percentile of 13,581 internal medicine providers in California.
Medicare billing
What this is not: this is the amount Original Medicare Part B allowed for services this provider billed in 2024. It is not their income. It excludes Medicare Advantage — now more than half of all Medicare enrollment — along with Medicaid and all commercial insurance, and it is gross practice revenue before staff, rent, supplies and malpractice premiums. CMS also suppresses any figure covering ten or fewer patients, so low-volume providers appear smaller than they are.
Most prescribed under Part D
| Drug | Claims | Cost to plans & patients |
|---|---|---|
| Dupixent SyringeDupilumab | 13 | $48,647 |
| EliquisApixaban | 36 | $44,218 |
| OzempicSemaglutide | 36 | $43,079 |
| MounjaroTirzepatide | 23 | $30,165 |
| JardianceEmpagliflozin | 12 | $10,945 |
| BelsomraSuvorexant | 11 | $10,650 |
| Wixela InhubFluticasone Propion/Salmeterol | 36 | $4,478 |
| Atorvastatin Calcium | 160 | $2,171 |
| Losartan Potassium | 62 | $864 |
| Tamsulosin Hcl | 49 | $856 |
| Esomeprazole Magnesium | 21 | $762 |
| Levothyroxine Sodium | 57 | $720 |
| Amlodipine Besylate | 62 | $707 |
| Gabapentin | 42 | $689 |
| Pantoprazole Sodium | 17 | $623 |
Paid to pharmacies, not to this prescriber.
Companies that both paid and supply prescribed drugs
These companies both reported payments to this provider and make drugs the provider prescribed under Medicare Part D in 2024. For most specialties this overlap is expected — a cardiologist who is paid by a cardiology drugmaker also treats heart disease. It is shown so the reader can see it, not because it implies anything on its own.
| Company | Paid to this provider | Part D cost of their drugs |
|---|---|---|
| PfizerEliquis | $790 | $44,21836 claims |
| Novo NordiskOzempic | $1,013 | $43,07936 claims |
| Lilly USA, LLCMounjaro | $203 | $30,16523 claims |
| Boehringer IngelheimJardiance | $79 | $10,94512 claims |
| MerckBelsomra | $155 | $10,65011 claims |
Reading this fairly. The Part D column is what drug plans and patients paid pharmacies — this provider received none of it, and it reflects how many patients they treat and what those drugs cost. Against peers, this provider's reported payments sit in the 90th percentile of 13,581 internal medicine providers in California.
Other internal medicine in Palo Alto
- Andrew ChengSouth San Francisco$55.1M
- Joel NeutelTustin$34.9M
- Donald BrandonSan Diego$34M
- William TownerLos Angeles$27.4M
- Rahul AggarwalSan Francisco$24M
- Masoud AzizadNorthridge$21.1M
- Helen StaceyWalnut Creek$20.4M
- Rohit Loombala Jolla$15.1M
- Zeid KayaliColton$14.2M
- Alexandra DrakakiSanta Monica$14.2M
Where these figures come from
- Payments: CMS Open Payments, program years 2019–2025 (publication P06302026_06032026).
- Billing: Medicare Physician & Other Practitioners, data year 2024. Original Medicare Part B only.
- Identity: NPPES NPI Registry, July 2026.