Haley Smith, MD
Sports Medicine · Madison, WINPI 1871098228
Payments from drug & device makers
What this record shows
The money is spread across several categories — grants (49.9%), education and food and beverage — rather than concentrated in one kind of arrangement. 13 manufacturers reported payments, led by Smith+Nephew at 42.1% of the total. Reporting peaked in 2023 at $35,510 and has fallen 96.4% since, to $1,269 in 2025. Among sports medicine clinicians in WI with any reported payments, this total sits in the top 5% — high for the specialty, which is a reason to read the composition above rather than the number alone.
Across 168 payments — averaging $387.59 each. Meals, travel, consulting and speaking fees, gifts and royalties reported by drug and device makers.
- Smith+Nephew$27K
- Arthrex$23K
- Stryker$8K
- Medwest Associates$2K
- Medacta USA, Inc.$1K
- Johnson & Johnson$1K
- plus $2K from 7 others
What the payments were for
- Grants$32,50050%
- Travel & lodging$7,98412%
- Food & beverage$9,23614%
- Education$15,39524%
General payments by program year
Who reported the general payments
Companies are grouped under their corporate parent — a single manufacturer often files under several CMS reporting entities. Research and ownership payments are counted separately and are not in this table.
| Company | Payments | Total |
|---|---|---|
| Smith+Nephew | 16 | $27,435 |
| Arthrex | 26 | $23,129 |
| Stryker | 77 | $8,486 |
| Medwest Associates | 2 | $1,765 |
| Medacta USA, Inc. | 11 | $1,333 |
| Johnson & Johnson | 12 | $1,044 |
| Peerless Surgical Inc. | 13 | $703 |
| Medical Device Business Services, Inc. | 2 | $495 |
| Zimmer Biomet | 3 | $381 |
| Orthofix Medical, Inc. | 2 | $134 |
| Vericel Corporation | 2 | $98 |
| DJO, LLC | 1 | $94 |
| GSK | 1 | $17 |
What the payments were tied to
Products named in the reported payments. Only payments of $100 or more are attributed here — the typical reported payment nationally is a meal worth about $16, and listing those product-by-product would be noise.
- ICONIX$2,116
- MICRORAPTOR$2,002
- Healicoil$1,645
- Q-FIX$1,321
- SALVATION$1,253
- Ultrabraid$1,001
- MAKO$802
- AMISTEM$513
- INSPACE$464
- NA$441
- PROCINCH$418
- SPATIAL FRAME$355
- PRIMARY SHOULDER$344
- BLUEPRINT PATIENT SPECIFIC INSTRUMENTATION$313
- Comprehensive Instruments$281
- Bone Anchors with Arthroscopic Delivery System$247
- TRIATHLON$236
- REVERSE SHOULDER$221
- ALPHAVENT$174
- ACTIS$144
How this compares
$65,115 in reported general payments places this provider in the 95th percentile of 93 sports medicine providers in Wisconsin.
Medicare billing
What this is not: this is the amount Original Medicare Part B allowed for services this provider billed in 2024. It is not their income. It excludes Medicare Advantage — now more than half of all Medicare enrollment — along with Medicaid and all commercial insurance, and it is gross practice revenue before staff, rent, supplies and malpractice premiums. CMS also suppresses any figure covering ten or fewer patients, so low-volume providers appear smaller than they are.
Other sports medicine in Madison
- Andrea SpikerMadison$228K
- Brian GroganMadison$71K
- Molly DayMadison$46K
- Eric CotterMadison$33K
- Geoffrey BaerMadison$12K
- Alexandria ChrumkaMadison$10K
- Jake EnosMadison$8K
- Brenden RonnaMadison$6K
- Tamara ScerpellaMadison$2K
- Brian ReederMadison$2K
Where these figures come from
- Payments: CMS Open Payments, program years 2019–2025 (publication P06302026_06032026).
- Billing: Medicare Physician & Other Practitioners, data year 2024. Original Medicare Part B only.
- Identity: NPPES NPI Registry, July 2026.