Bradley Martin, MD
Internal Medicine · Myrtle Beach, SCNPI 1487639456
Payments from drug & device makers
What this record shows
Almost everything reported here is food and beverage — 100.0% of the total across 33 separate payments, which is the pattern of a clinician who attends manufacturer presentations rather than one with a consulting arrangement. 13 manufacturers reported payments, led by Boehringer Ingelheim at 25.0% of the total. Reporting peaked in 2019 at $530 and has fallen 90.3% since, to $51 in 2023.
Across 33 payments — averaging $22.64 each. Meals, travel, consulting and speaking fees, gifts and royalties reported by drug and device makers.
- Boehringer Ingelheim$187
- Novartis$125
- Actelion Pharmaceuticals US, Inc.$114
- Cumberland Pharmaceuticals, Inc.$83
- Amgen$54
- Merck$41
- plus $144 from 7 others
What the payments were for
- Food & beverage$747100%
Most of this is food and beverage — typically meals provided during product presentations at a clinic or hospital. Nationally that is the single largest category of reported payments by count.
General payments by program year
Who reported the general payments
Companies are grouped under their corporate parent — a single manufacturer often files under several CMS reporting entities. Research and ownership payments are counted separately and are not in this table.
| Company | Payments | Total |
|---|---|---|
| Boehringer Ingelheim | 10 | $187 |
| Novartis | 1 | $125 |
| Actelion Pharmaceuticals US, Inc. | 6 | $114 |
| Cumberland Pharmaceuticals, Inc. | 3 | $83 |
| Amgen | 1 | $54 |
| Merck | 3 | $41 |
| AstraZeneca | 2 | $29 |
| Tetraphase Pharmaceuticals, Inc. | 2 | $26 |
| AbbVie | 1 | $22 |
| Abbott | 1 | $22 |
| Sanofi-aventis U.S. LLC | 1 | $16 |
| Nabriva Therapeutics, PLC | 1 | $15 |
| Portola Pharmaceuticals, LLC | 1 | $14 |
What the payments were tied to
Products named in the reported payments. Only payments of $100 or more are attributed here — the typical reported payment nationally is a meal worth about $16, and listing those product-by-product would be noise.
- ENTRESTO$125
How this compares
$747 in reported general payments places this provider in the 60th percentile of 1,498 internal medicine providers in South Carolina.
Medicare billing
What this is not: this is the amount Original Medicare Part B allowed for services this provider billed in 2024. It is not their income. It excludes Medicare Advantage — now more than half of all Medicare enrollment — along with Medicaid and all commercial insurance, and it is gross practice revenue before staff, rent, supplies and malpractice premiums. CMS also suppresses any figure covering ten or fewer patients, so low-volume providers appear smaller than they are.
Other internal medicine in Myrtle Beach
- Edward Botse-BaidooMyrtle Beach$90K
- Sarah AllenMyrtle Beach$17K
- James IserniaMyrtle Beach$16K
- Jerry BackNorth Charleston$322K
- Jan BasileCharleston$278K
- Mark PurcellGreenville$165K
- John CleekCharleston$136K
- William BunnHilton Head Island$125K
- Zion LammGreenville$118K
- Bruce GrayGreenville$111K
Where these figures come from
- Payments: CMS Open Payments, program years 2019–2025 (publication P06302026_06032026).
- Billing: Medicare Physician & Other Practitioners, data year 2024. Original Medicare Part B only.
- Identity: NPPES NPI Registry, July 2026.