Avia Reaves
Family · Columbia, SCNPI 1164076733
Payments from drug & device makers
Across 254 payments — averaging $22.48 each. Meals, travel, consulting and speaking fees, gifts and royalties reported by drug and device makers.
- Novo Nordisk$912
- Lilly USA, LLC$747
- AstraZeneca$653
- AbbVie$462
- Pfizer$333
- Dexcom, Inc.$320
- plus $2K from 28 others
What the payments were for
- Food & beverage$5,710100%
Most of this is food and beverage — typically meals provided during product presentations at a clinic or hospital. Nationally that is the single largest category of reported payments by count.
General payments by program year
Who reported the general payments
Companies are grouped under their corporate parent — a single manufacturer often files under several CMS reporting entities. Research and ownership payments are counted separately and are not in this table.
| Company | Payments | Total |
|---|---|---|
| Novo Nordisk | 38 | $912 |
| Lilly USA, LLC | 44 | $747 |
| AstraZeneca | 24 | $653 |
| AbbVie | 28 | $462 |
| Pfizer | 19 | $333 |
| Dexcom, Inc. | 10 | $320 |
| Bayer | 9 | $276 |
| Axsome Therapeutics, Inc. | 9 | $236 |
| Exact Sciences | 12 | $201 |
| GSK | 6 | $190 |
| Johnson & Johnson | 4 | $183 |
| Sanofi-aventis U.S. LLC | 3 | $164 |
| Boehringer Ingelheim | 8 | $126 |
| Novartis | 5 | $106 |
| Insmed, Inc. | 1 | $104 |
| Otsuka America Pharmaceutical, Inc. | 3 | $90 |
| Amgen | 5 | $80 |
| Corcept Therapeutics | 3 | $68 |
| BETA Bionics, Inc. | 2 | $55 |
| Boston Scientific | 2 | $55 |
| Salix Pharmaceuticals, A Division Of Bausch Health US, LLC | 2 | $39 |
| Xeris Pharmaceuticals, Inc. | 2 | $32 |
| Edwards Lifesciences | 1 | $32 |
| Alk-abello, Inc | 2 | $30 |
| Idorsia Pharmaceuticals US Inc | 2 | $29 |
| Biohaven Pharmaceutical Holding Company Ltd. | 2 | $28 |
| Cequr Corporation | 1 | $28 |
| Daiichi Sankyo Inc. | 1 | $27 |
| Gilead | 1 | $24 |
| Lundbeck LLC | 1 | $22 |
| Shield Therapeutics Inc | 1 | $15 |
| E.r. Squibb & Sons, L.L.C. | 1 | $15 |
| Azurity Pharmaceuticals, Inc. | 1 | $14 |
| Impel Pharmaceuticals Inc. | 1 | $13 |
What the payments were tied to
Products named in the reported payments. Only payments of $100 or more are attributed here — the typical reported payment nationally is a meal worth about $16, and listing those product-by-product would be noise.
How this compares
$5,710 in reported general payments places this provider in the 90th percentile of 3,248 family providers in South Carolina.
Medicare billing
What this is not: this is the amount Original Medicare Part B allowed for services this provider billed in 2024. It is not their income. It excludes Medicare Advantage — now more than half of all Medicare enrollment — along with Medicaid and all commercial insurance, and it is gross practice revenue before staff, rent, supplies and malpractice premiums. CMS also suppresses any figure covering ten or fewer patients, so low-volume providers appear smaller than they are.
Most prescribed under Part D
| Drug | Claims | Cost to plans & patients |
|---|---|---|
| TrulicityDulaglutide | 42 | $56,302 |
| OzempicSemaglutide | 33 | $50,039 |
| JardianceEmpagliflozin | 25 | $33,372 |
| RybelsusSemaglutide | 27 | $27,788 |
| FarxigaDapagliflozin Propanediol | 20 | $25,763 |
| MounjaroTirzepatide | 24 | $24,116 |
| Breztri AerosphereBudesonide/Glycopyr/Formoterol | 24 | $14,034 |
| Breo ElliptaFluticasone/Vilanterol | 21 | $7,985 |
| EliquisApixaban | 12 | $6,971 |
| Tresiba Flextouch U-100Insulin Degludec | 13 | $5,095 |
| Varenicline Tartrate | 11 | $2,254 |
| Budesonide-Formoterol FumarateBudesonide/Formoterol Fumarate | 13 | $2,007 |
| Rosuvastatin Calcium | 123 | $1,940 |
| Wixela InhubFluticasone Propion/Salmeterol | 16 | $1,740 |
| Duloxetine Hcl | 42 | $1,334 |
Paid to pharmacies, not to this prescriber.
Companies that both paid and supply prescribed drugs
These companies both reported payments to this provider and make drugs the provider prescribed under Medicare Part D in 2024. For most specialties this overlap is expected — a cardiologist who is paid by a cardiology drugmaker also treats heart disease. It is shown so the reader can see it, not because it implies anything on its own.
| Company | Paid to this provider | Part D cost of their drugs |
|---|---|---|
| Lilly USA, LLCTrulicity, Mounjaro | $747 | $80,41966 claims |
| Novo NordiskOzempic, Rybelsus | $912 | $77,82760 claims |
| AstraZenecaFarxiga, Breztri Aerosphere | $653 | $39,79744 claims |
| Boehringer IngelheimJardiance | $126 | $33,37225 claims |
| GSKBreo Ellipta | $190 | $7,98521 claims |
| PfizerEliquis | $333 | $6,97112 claims |
Reading this fairly. The Part D column is what drug plans and patients paid pharmacies — this provider received none of it, and it reflects how many patients they treat and what those drugs cost. Against peers, this provider's reported payments sit in the 90th percentile of 3,248 family providers in South Carolina.
Other family in Columbia
- Mary WilliamsColumbia$67K
- Devon DriverColumbia$21K
- Amanda CharltonColumbia$15K
- Katherine ColemanColumbia$15K
- Melissa RedmondColumbia$13K
- Andrew FieldsColumbia$12K
- Jodi MyersColumbia$12K
- Alaina McClerklinColumbia$11K
- Coty CampbellColumbia$11K
- Patricia DaileyColumbia$11K
Where these figures come from
- Payments: CMS Open Payments, program years 2019–2025 (publication P06302026_06032026).
- Billing: Medicare Physician & Other Practitioners, data year 2024. Original Medicare Part B only.
- Identity: NPPES NPI Registry, July 2026.